How to Prepare for an Indoor Playground: A Quick Guide for Investors
Discover FEI FAN’s quick guide on how to prepare for an indoor playground. Perfect for investors and indoor playground startups, this article covers essential steps to launch a successful indoor playground business. Start your investment journey with expert insights from FEI FAN.
Preparing an indoor playground boils down to three core pillars: safety compliance, immersive experience, and smooth operations. Below is a streamlined, investor-focused guide to launch your venue successfully—perfect for driving leads on your Google independent site.
I. Preliminary Planning: Nail Your Foundation
1. Target & Theme: Define your audience (2-6 toddlers, 6-12 schoolkids, or all ages) and align with local traffic (e.g., mall/community footfall). Pick a unique theme (ocean, forest adventure, tech, princess castle) to stand out.
2. Venue & Compliance: Choose a space (height ≥3m, 1.5㎡ per person) on mall floors 3-4 (parent-child hotspots) or community hubs. Secure fire safety approval (kid-friendly gear, clear exits), hygiene licenses, and meet local tourism/work safety rules.
3. Budget & Profit: Calculate total costs (rent, equipment, decor, staff, marketing). Set flexible pricing (one-time tickets, multi-visit cards, parent-child packages) and add revenue streams (mom-baby services, snacks, toys, themed events).
II. Venue & Equipment: Safety First, Experience Focused
1. Venue Design: Split into functional zones (soft play, mechanical rides, arcade, rest area, mom-baby room). Use anti-slip/collision mats, rounded corners, non-toxic paints, good ventilation, soft lighting (eye-friendly), and keep AC at 22-26℃.
2. Equipment Procurement:
- Age-specific picks: Toddler zones (ball pits, soft climbing, mini slides); school-age zones (trampolines, high slides, obstacle courses).
- Safety first: Choose CE/EN 1176 certified gear, soft materials (no sharp edges), and emergency brakes for mechanical equipment.
- Professional installation: Have manufacturers install and conduct load/safety tests.
III. Operational Prep: Build a Reliable Team & System
1. Staffing: Hire certified lifeguards (trampoline/pool areas), patient play guides (kid-savvy), cashiers, and cleaners. Train on equipment safety, emergency handling (bumps, comfort), rescue plans, and disinfection rules.
2. Safety & Hygiene: Implement "3 daily checks" (pre-opening, 2-hour operational, post-closing). Disinfect high-touch areas (ball pits, slides) daily; equip first-aid kits and mom-baby room essentials (bottle warmers, sterilizers).
3. Tools & Supplies: Buy kid-friendly items (anti-slip socks, lockers). Install a ticketing system (online booking/QR check-in), full-coverage monitoring (parent visibility), and a broadcast system (safety alerts).
IV. Pre-Opening Sprint: Drive Traffic & Build Reputation
1. Pre-Launch Marketing: 1-2 weeks prior, promote via local community groups, mall ads, Douyin/Xiaohongshu. Partner with mom-baby stores/kindergartens. Host a free soft opening to collect feedback.
2. Grand Opening: Hold a themed ceremony (role-play, clowns, parent-child games). Offer recharge deals (deposit bonuses, free toys) and guide traffic on-site. Launch a membership program to retain customers.
3. Optimize: Adjust layout (add queues for popular rides) and services (more rest seats) based on soft opening feedback to boost word-of-mouth.
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From Concept to Operation: How to Achieve High Foot Traffic for Your Indoor Playground?
Theme park
Is it difficult to install? Do you have installation manual? Or do you send professional workers over to help install the playground?
For the small playground, it's easy to install,customer can install by themself.
The installation manual will be sent together with the goods.
If you found it difficult to install,asked us for help.Both online installation and on-site installation are available.
Is the playground safe to play?
Yes. For the mental parts, there will be soft PVC pipes covering around them to protect kids from being hurt.As for the plastic parts, it's made from one class plastic materials.
Can theplayground be customized?
Yes. Please send us a CAD file or a simple drawing of your play area with precise dimensions,and let us know the budget, theme and so on.
For Customization
How to calculate the customized price?
For small projects, the price is usually between 600-800RMB/m ².
For the site is over 6 meters with many decorations,the price ranges from 800-1200RMB/m ².
Shopping MallsRetail Centers
What is the warranty period?
We offer a 1–3 year warranty depending on the product type, along with lifetime technical support.
This case was produced in 2023 and customized by an African customer. Based on the customer's local weather and site conditions, a snow park was designed. Through one-on-one design services, this snow park was ultimately purchased at a reasonable price.
Kids Soft Indoor Playground Equipment Features:
This theme is usually at a height of 5-8 meters or more and can be combined with the new macaroon theme and space theme to create a children's theme park that combines leisure, play, and expansion.
Kids Soft Indoor Playground Equipment Features:
The ocean-themed series has colorful coral climbing frames, slides, inflatable trampolines, and marine creature decor. Kids frolic “under the sea,” which helps build their strength, balance, curiosity, and teamwork.
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