Why Foshan Dream Amusement Park Has Won the Hearts of Thousands of Families? Uncovering the Traffic Secrets of Guangzhou Feifan Amusement Equipment
While parents in Foshan were still worrying about "where to take their kids for fun", an indoor amusement park featuring space fantasy aesthetics suddenly became the top destination for parent-child check-ins across the city — Foshan Dream Amusement Park was an instant hit upon opening, with weekend passenger flow exceeding 5,000 person-times and over 200 new check-in notes added on Xiaohongshu and Douyin in a single day. What exactly made it stand out from numerous indoor amusement parks? The answer lies in the super carnival amusement matrix tailor-made for it by Guangzhou Feifan Amusement Equipment Co., Ltd. These core questions reveal the new logic of driving traffic in parent-child amusement.
Question 1: With severe homogenization in indoor amusement parks, how did Feifan make Foshan Dream Amusement Park stand out at first sight?
Guangzhou Feifan’s answer is: Creating an extreme visual impact with the "space fantasy" theme.
Stepping into Foshan Dream Amusement Park, the first thing that catches the eye is the purple interstellar rotating amusement device customized by Feifan. Its purple canopy dotted with pure white stars and a high-tech base make it the visual center of the park; the blue-purple contrasting ground track, macaron-colored building block castle and ball pit area progress layer by layer, and every scene replicates the fantasy of space travel. Abandoning the color stacking of traditional indoor amusement parks, the Feifan team takes the "immersive space theme" as the core, realizing integrated customization from equipment modeling and scene packaging to lighting design, making the park inherently a "hit on social media". A casual photo of parents checking in at the rotating device can easily get high likes on social platforms. This "beauty equals traffic" design enabled the park to gain millions of exposures through user-generated content in the first week of opening.
Question 2: For the safety and experience that parents care most about, how did Feifan achieve both excellence?
For Gen Z parents choosing an amusement park, safety is the bottom line and experience is a bonus. Targeting the all-age customer groups of Foshan Dream Amusement Park, Guangzhou Feifan proposed a solution of age-specific design plus hardcore protection.
For babies under 3 years old, the soft-pack adventure zone built by Feifan uses food-grade environmentally friendly materials with rounded edges, paired with an intelligent disinfection system every two hours; the interstellar rotating device is equipped with slow start-stop and anti-rollover designs, and its load-bearing capacity and protection have passed the EN1176 European standard certification. For the track amusement zone targeting children aged 3-12, Feifan designed interactive levels with adjustable difficulty, retaining the fun of play while avoiding excessive stimulation. More thoughtfully, Feifan reserved a parent care area during equipment planning, with transparent fences allowing parents to keep an eye on their children at any time. This "comprehensive safety + layered experience" design has made the satisfaction rate of Foshan parents reach 98%, and the repurchase rate has directly increased to 45%.
Question 3: How to prevent traffic from being a "flash in the pan"? How hardcore is Feifan’s operational empowerment?
It’s easy to be a hit upon opening, but hard to sustain traffic — this is an industry pain point for indoor amusement parks. Guangzhou Feifan not only provides hardware equipment but also customized a full-link operation and traffic-driving plan for Foshan Dream Amusement Park.
Relying on core equipment such as the interstellar rotating device and track amusement zone, Feifan suggested the park launch theme activities like "Space Adventure Challenge" and "Parent-Child Racing Challenge", updating the level content every week to keep children entertained with new experiences each time; it linked up with local maternal and infant brands and early education institutions in Foshan to launch "free amusement coupons with consumption", accurately reaching parent-child families within 3 kilometers around; for the off-peak passenger flow on weekdays, it designed a "space-themed custody camp" to fill the gap in period traffic. In addition, Feifan provided the park with an intelligent equipment management system to monitor passenger flow and equipment status in real time, improving operational efficiency by 30%. This combination of "hardware + operation" has kept the passenger flow of Foshan Dream Amusement Park at a high level since opening, making it a truly "long-term traffic landmark".
Question 4: What possibilities can Feifan’s customization capabilities bring to different amusement parks?
The success of Foshan Dream Amusement Park has confirmed Guangzhou Feifan’s core advantage of "customization according to local conditions". Whether it’s a mini space-themed module for a small community amusement park or a full-scene interstellar amusement matrix for a large commercial complex amusement park, Feifan can make personalized designs according to venue area, customer positioning and urban culture. For example, integrating "lion dance element lighting effects" into the Foshan park has created a unique spark between the space theme and local culture. This model of "standardized equipment + localized innovation" makes Feifan’s super carnival series adaptable to amusement projects in different cities across the country.
From standing out visually to retaining customers with experience, from a hit opening to sustained traffic driving, the traffic miracle of Foshan Dream Amusement Park is essentially due to Guangzhou Feifan Amusement Equipment’s in-depth insight into "parent-child amusement needs". When indoor amusement parks are no longer just simple play venues but become carriers of family emotional connection, Feifan has created a replicable traffic model for the industry with innovative equipment and operational solutions.
How to Reasonably Control Costs of Kids Indoor Playgrounds | Trusted Manufacture
Flourishing in Both the Middle East and Europe! What Makes Guangzhou Feifan Amusement a Leading Export Manufacturer of Indoor Playgrounds?
What Is an IP Indoor Playground & Its Core Benefits? | Insight by Feifan
From Concept to Operation: How to Achieve High Foot Traffic for Your Indoor Playground?
Indoor Playgrounds Trampoline Parks
What is the lifespan of the equipment?
With proper maintenance, our indoor playground and trampoline equipment can last 8–10 years or more.
Theme park
Is the playground safe to play?
Yes. For the mental parts, there will be soft PVC pipes covering around them to protect kids from being hurt.As for the plastic parts, it's made from one class plastic materials.
Shopping MallsRetail Centers
Do you provide installation services abroad?
Yes, we offer on-site installation guidance, and in many regions we provide professional installation teams.
OEM & ODM
Can I mix different play modules in one design?
Yes, we often integrate slides, rope nets, trampolines, and more in one layout.
What certifications do your custom products have?
Our products meet international standards such as ISO, CE, GS, and more.
Discover the FEI FAN Child-Friendly Small Indoor Playground Set, perfect for safe, fun indoor play. This small indoor playground set enhances any space, promoting active play and creativity. Ideal for homes or daycare, our indoor playground offers quality, safety, and endless enjoyment.
This equipment is customized by a customer from Kyrgyzstan, with a usable area of 3000-4000 sqm. The equipment mainly includes karting, a ninja course, a trampoline, a naughty castle, an inflatable castle, etc. The amusement area is diverse and suitable for players of all ages.
Send my request
Let’s Build Your Dream Indoor Playground Together
Thank you for your interest in our products and services!
We’re dedicated to providing you with the best possible support and solutions for your needs.
© 2025 Feifan Amusement Equipment. All Rights Reserved.
Scan QR Code
Indoor Soft Playground
Whatsapp: +8619068970573
Scan QR Code